18 PR Standbys That Will Never Die
Estimated Reading Time: 3 minutesDespite exhortations to the contrary, the press release is just one of many PR standbys that will never die.
03
Apr 2015
23
Jan 2015
PR Trends for 2015: 7 To Watch
Estimated Reading Time: 3 minutesPR Trends for 2015: what are they? Here are my thoughts, via a guest post for PRSA.
14
Mar 2014
Three Things Email Subject Lines Must Do
Estimated Reading Time: 4 minutesEmail subject lines should do at least two of three things if they are to be effective.
10
Jul 2013
Elevator Pitch or Twitter Pitch?
Estimated Reading Time: 6 minutesWith social media changing the way PR professionals communicate and engage the media, could Indian PR's traditional elevator pitch soon be transformed?