Shel Holtz

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06 Mar 2015

How Much do Senior Pros Care About Using Social Media? Not Much

Estimated Reading Time: 7 minutes

CIPR has put in black and white (and red): senior PR pros in the UK really don't care about using social media. Anywhere else? Probably the same.

10 Mar 2009

To ABC or Not, That is the Question

Estimated Reading Time: 10 minutes

A couple of weeks ago we started talking about accreditation on Twitter (at least, I did). I serve on IABC’s Accreditation Council so, clearly, think it’s a good thing. I was curious about what others thought, so I asked my networks why they had pursued, or were pursuing, accreditation, and what value they derived from it.

What’s the Value of Accreditation?

The response overwhelmed me, not just by how many there were, but by how strongly people feel about accreditation.

There were […]

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