While we were walking around St. John’s Wood, London, a few months ago, I came across this sign.
I hadn’t seen anything like that before, at least in the U.S., so I did a double-take. When you think about it, though, it makes perfect sense. Texting is on the rise among “older people” in the U.K., as reported by MediaWeek a while back:
The research claims texting is becoming more prevalent among older people, with 44% of 35 to 44-year-olds and 14% of 45-plus ages sending more than 30 text messages every week.
However, texting still remains the most popular among 25 to 34-year olds, with 40% of this age range more likely to use their mobile phones for texts rather than talking.
Conducted by Tekelec, a provider of mobile messaging solutions, across three groups; under-35s, 35 to 44-year-olds and 45-plus, the study shows texting is more popular among women than men.