PR Trends for 2015: 7 To Watch
PR Trends for 2015: what are they? Here are my thoughts, via a guest post for PRSA.
23
Jan 2015
14
Mar 2014
Three Things Email Subject Lines Must Do
Email subject lines should do at least two of three things if they are to be effective.
10
Jul 2013
Elevator Pitch or Twitter Pitch?
With social media changing the way PR professionals communicate and engage the media, could Indian PR's traditional elevator pitch soon be transformed?
21
Jun 2013
How To Use Twitter For PR
If you've been wondering how to use Twitter for PR, you've come to the right place.
17
Aug 2012
The Intern and the Executive Coach, Part II: Criminal
When an executive coach tried to make hay from a rookie intern's mistake and pitch a new book, it backfired.