“Data-driven storytelling can change the world.”
The Blog
[BOOK ALERT] The Non-Obvious Guide to PR & Communication
Announcing the upcoming "Non-Obvious Guide to Public Relations & Communication," authored by Shonali Burke.
Product Review: MoShow–Slidehow Movie Maker App
Social video has moved from nice to necessary. Dan Farkas reviews the MoShow app.
#MeasurePR Memory (August 2018): Travel and Tourism Edition
The sky’s the limit when it comes to creativity in the travel and tourism industry! Danielle Heiny recaps the August 2018 edition of #measurePR.
Volunteers Make The World Go Round: Communicating Effectively for Impact
Guest Post by Paula Newbaker Volunteering is good for everyone! Your [...]
What They Say
“Shonali literally launched our multicultural outreach program, putting us on the map. Dynamism, creativity and accountability are the hallmarks of Shonali’s work, serving her clients well.”
“There’s a reason I call Shonali a ‘measurement maven’; she understands metrics, measures results and uses the data to make better business decisions.”
“Shonali knows her stuff. A dynamic speaker, she makes measurement – a subject that makes some of the best PR pros dizzy – easy to understand and implement.”