The Blog
A Funny Thing Happened on the Way to the Longacre
The recent waves buffeting the Broadway run of Swept Away: A New Musical underscores the importance of community in organizational growth.
[BOOK ALERT] The Non-Obvious Guide to PR & Communication
Announcing the upcoming "Non-Obvious Guide to Public Relations & Communication," authored by Shonali Burke.
2020: The Year Data Saved The World
2020 will go down in history as the year data saved the world, even as it changed forever.
Lessons in Pandemic Patience From an Orchid
My first orchid bloom of 2020 reminded me of the importance of patience in the pandemic.
Announcement: The Social PR Virtuoso® Master Course Has a New Home
The Social PR Virtuoso® is now hosted by Australia's Centre for Strategic Communication Excellence!
What They Say
“Shonali literally launched our multicultural outreach program, putting us on the map. Dynamism, creativity and accountability are the hallmarks of Shonali’s work, serving her clients well.”
“There’s a reason I call Shonali a ‘measurement maven’; she understands metrics, measures results and uses the data to make better business decisions.”
“Shonali knows her stuff. A dynamic speaker, she makes measurement – a subject that makes some of the best PR pros dizzy – easy to understand and implement.”