“Data-driven storytelling can change the world.”
The Blog
Why Your PR Should Be Running Even if Everyone Else Isn’t
Your PR doesn't always have to be in overdrive, but it does need to constantly be running.
And The Award Goes To…
Seems a day doesn't go by that I don't get [...]
The One Word
Know how you're always being asked for that one word [...]
Iron Hand, Velvet Glove
My friend Katie Paine, who's at Bulldog Reporter's PR Measurement [...]
What They Say
“Shonali literally launched our multicultural outreach program, putting us on the map. Dynamism, creativity and accountability are the hallmarks of Shonali’s work, serving her clients well.”
“There’s a reason I call Shonali a ‘measurement maven’; she understands metrics, measures results and uses the data to make better business decisions.”
“Shonali knows her stuff. A dynamic speaker, she makes measurement – a subject that makes some of the best PR pros dizzy – easy to understand and implement.”