“Data-driven storytelling can change the world.”
The Blog
A Day In The Life
Social media marketers have to remember to fit their programs into "a day in the life" of their audiences.
Home Is Where The Mouse Is… Maybe
A few days ago, Pew Research's "Daily Number" was 38%: [...]
Recruiters: PR Also Means “People Relations”
Yesterday I received one of the most unusual calls in [...]
Five Ways to Show Twitter Love
It's a cliché. A "Hallmark holiday." "Every day should be [...]
What They Say
“Shonali literally launched our multicultural outreach program, putting us on the map. Dynamism, creativity and accountability are the hallmarks of Shonali’s work, serving her clients well.”
“There’s a reason I call Shonali a ‘measurement maven’; she understands metrics, measures results and uses the data to make better business decisions.”
“Shonali knows her stuff. A dynamic speaker, she makes measurement – a subject that makes some of the best PR pros dizzy – easy to understand and implement.”