A Very Serious Post
I'm useless at playing April Fool's jokes, so I'm not even going to try.
Weekly Roundup: The Influence Edition
Of social media influence scoring platforms, Klout is taking a lot of heat. These seven posts look at why.
Why Klout Should Not Be A Synonym For Influence
Bloddy hell, we just can't get away from "influence," can we? Image: Jonathan D. Blundell via Flickr, CC 2.0 Reminds me a little bit of a cheer from my high school days: Everywhere we go-o-o! People want to know-ow-ow! Who we are-are! We are ______ (insert school/team/whatever of your choosing) The mighty mighty _______ (see
On Influence In Public Relations And Social Media
The topic of influence in public relations and social media is in danger of being boiled down to numbers without context.
Fox and Klout Give Social Media Swag Bags
I watched the pilot episode of Lone Star last night (it debuts tonight on Fox, 9/8 Central). I was able to do this 24 hours ahead of time because I was apparently identified as one of a group of Klout influencers who were eligible for "Klout perks." Klout partnered with Fox to send Lone Star