Presenting as Shock Jocks… Or Bloggers?
When bloggers make presentations, should they go the shock jock route? Five takeaways from BlogWorldExpo's closing keynote panel.
When bloggers make presentations, should they go the shock jock route? Five takeaways from BlogWorldExpo's closing keynote panel.
I don't know what it is with us PR folk, but we like to use words, phrases, analogies that evoke destruction when we put our rah-rah hats on. "Sizzlin'!" Image: heal and inspire via Flickr, Creative Commons "Crush it!" "Kill it!" Whatever. We're a bloodthirsty lot and happy to be so. This past Sunday, I
Whatever you think about Lady Gaga, you have to admit she does one thing extremely well: she commands attention. Image: Lori Tingey via Flickr, CC 2.0 That's pretty important when you're on stage, even if you're not a professional performer. And whether we realize it or not, we're almost always on some "stage" or other;