PR Pros: Protect What Is Important

Estimated Reading Time: 3 minutes

Guest Post by Narciso Tovar

One of the things I love about Eddie is that he is both lovable and loyal.

He’s never really met a human that he doesn’t love, while, at the same time, he’s never backed down from the ”˜monsters’ behind the front door… at least until they come inside.

And even though Eddie is great about loving family and strangers once we invite them in, his initial reaction to protecting the family is what impresses me.

There’s a lesson for PR professionals here: Protect What’s Important.

Your Client’s Reputation

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