Using Trade Publications To Gain Exposure For Your Company
Ever thought of using comments to increase your visibility in search engines and gain exposure for your business? Howie Goldfarb explains how he did it.
Weekly Roundup: Refreshingly Different
Seven posts give you a slightly different way to look at social media, measurement and brand building.
Weekly Roundup: Across The Pond And More
Seven posts from outside the U.S. provide interesting reads on public relations, social media and SEO, including commentary on Coca-Cola and Chipotle.
Four Steps To Optimize A News Release For Google News
Public relations professionals often don't realize that SEO for standard search engines is not the same as for Google News. Erica Holt explains why.
How Google Instant Might Impact Your Small Non-Profit
Google Instant might impact your small non-profit organization's visibility. Here are a few steps you can take to adapt.