Bad measurement, meet rooster (and fork).
Ah, measuring communication success.
It can be like…
Locating a needle in a haystack.
(Wouldn’t you think they’d stop hiding the ruddy needles in the ruddy haystacks by now?)
Smuggling daybreak past a rooster. I wish I’d come up with that one.
Image: keepps, Creative Commons
Catching water with a fork, as Alan Chumley of Carma mused.
You see what they all have in common, don’t you?
It is practically impossible to be successful, that’s what.