The Blog: Waxing UnLyrical

08 Nov 2009

These Shoes Were Made For Walking

We had a great time last night at #shonalitweetup and yes, I will be posting photos from that event, but I’ve got just a few minutes before Arianna Huffington‘s keynote begins at PRSA2009.

Very quickly, though, here are some of the cutest shoes I’ve seen at the conference so far.

Why shoes?

There’s a lot of walking and standing at an event like this. Whether you’re an attendee, sponsor or presenter, your tootsies need to feel good, otherwise your networking’s going to be painful and potentially disastrous (as for presentations? Don’t even go there). And you know what a […]

07 Nov 2009

My Virgin Trip on Virgin America

As I write this, I’m about two hours away from San Francisco en route to San Diego for PRSA09. I’m on Virgin America’s Flight 67, which is my first time traveling with the airline.

I’m sold… mostly.

I’ve heard quite a bit about the Virgin experience (mostly on Twitter), but you really have to fly it to get it. The minute you step on the plane, you enter this nightclub-like ambience … or if not a nightclub, then at least you get the feeling you’re stepping into the “cool kids'” zone. Their lighting is pinkish-neon […]

06 Nov 2009

Tweetup… A Pocketful of Rainbows

I told you a couple of days ago about #shonalitweetup that’s being organized around PRSA2009. Now I’m really excited that we’ve added another layer to what I know is going to be a great evening and will, I hope, help an extremely worthy fund raising effort meet its goal.

We’ve partnered with 12for12K to help one of its charities, Musicians on Call. If you’re active in the social media world, you’re already familiar with 12for12K and Danny Brown, the […]

04 Nov 2009

Tweetupin’ a Storm in San Diego

Disclosure: no one’s asked me to write this post, and I’m sure not getting paid for it, but I do thank sponsors of a certain event coming up. Now that you know all that… read on.

I don’t know what’s gotten into everyone lately, it’s tweetup this, tweetup that… oh wait, it’s that whole thing about moving your online relationships offline. My bad.

So in a few days, when I head to San Diego for PRSA 2009, I have not one, not two, but four tweetups to try to attend… […]

03 Nov 2009

Sun, Sand and… Measurement

In a few days I’ll be Westward-bound; one of several hundred (or is it thousand?) PR and communication professionals converging on San Diego for PRSA’s 2009 International Conference (that’s me on Coronado Beach a couple years ago). My first experience of PRSA’s annual shindig was last year, when I was lucky enough to co-present with Katie Paine on measurement in Detroit.

The entire experience was a blast, and it will also live forever in my memory because that’s where I first met the beauteous and brilliant Shannon […]