The need, nay, desire, to bring our “big ideas” to life, so that we can achieve our goals.
Which we can’t do unless we effectively communicate what they are, who they’re for, and how they’ll change lives.
That’s what SBC helps you do.
Communicating not just “to” the people, but “for,” “of,” and “by” the people.
To help you stop blathering (aka “communicating”) in jargon, and simply start talking (aka “communicating”) with your stakeholders of every stripe.
Because by doing so, you’ll build relationships that translate into increased awareness, trust, reputation and, ultimately, bottom-line results.
We start by asking the most important question of all:
Why do you want to do what you’re telling us you want to do… and what you’re telling us you want US to do?
(Note: a lot of organizations haven’t figured this out. That’s ok, as long as you’re willing to work with us to figure it out together. We’re good at that.)
And then we work backwards from there.
We research and design integrated, measurable, community-fueled growth strategies that are built around your goals and business imperatives, not the other way around.
They frequently blend traditional and digital media, but they are built specifically for you.
Almost always, they integrate the community-building power of social networks into nimble public relations that’s designed from the start to generate the results you need.
Because your story is so much more believable when other people tell it, with passion, and from their point of view, than if you’re the only one telling it.