YouTube, Rhetoric, Yusuf Al Khattab and Me
Estimated Reading Time: 5 minutesYouTube's targeted marketing appears to have missed the mark as much or more than Yusuf Al Khattab did in the YouTube videos Dan Cohen watched.
11
Oct 2012
10
Jul 2012
When “Everyone” Is Your Audience
Estimated Reading Time: 6 minutesWhen "everyone" is your audience, no one is your audience. Smart marketing and public relations practitioners know this.