PR vs. Journalism: Why Rivalry Hurts Both
Estimated Reading Time: 2 minutesJournalism and PR have a rivalry as old as time. It's time to end the rivalry because it doesn't help anyone in the industry.
24
Jan 2012
02
Jun 2011
How to Best Work With a PR Pro
Estimated Reading Time: 12 minutesHowie Goldfarb explains how marketing professionals can best work with public relations (PR) professionals... from a MarComm point of view.