Marketing

05 Dec 2011

What “Saved by the Bell” Teaches us About Influence and Ambassadors

What “Saved by the Bell” Teaches us About Influence and Ambassadors

Estimated Reading Time: 6 minutes

A "Saved by the Bell" episode teaches marketing practitioners a lesson on influencers and ambassadors. Justin Goldsborough elaborates.

By Guest Contributor|Dec 5, 2011|Categories: Marketing, Public Relations|Tags: ambassadors, influence, justin goldsborough, marketing campaigns, saved by the bell|13 Comments

30 Nov 2011

“K” is King in Brand and Company Naming

“K” is King in Brand and Company Naming

Estimated Reading Time: 7 minutes

Donna Vincent Roa discusses the history of the letter "K" and its place in branding and company naming.

By Guest Contributor|Nov 30, 2011|Categories: Business Building, Marketing|Tags: branding, donna vincent roa, naming, the letter K|24 Comments

29 Nov 2011

Shanan & Kate’s Excellent QR Code Adventure

Shanan & Kate’s Excellent QR Code Adventure

Estimated Reading Time: 4 minutes

Two communications professionals tour a career fair and rate organizations' displays and use of QR codes. How does yours stack up?

By Guest Contributor|Nov 29, 2011|Categories: Marketing|Tags: iphone, mobile marketing, qr code|14 Comments

28 Nov 2011

How Bees Make Me a Better Business Owner

How Bees Make Me a Better Business Owner

Estimated Reading Time: 5 minutes

Stepping out of one's comfort zone is critical to personal and business growth. Ken Mueller shares a bee in his bonnet on the topic.

By Guest Contributor|Nov 28, 2011|Categories: Business Building, Marketing, Public Relations|Tags: beekeeping, being open-minded, cricket, ken mueller, step out of your comfort zone|25 Comments

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