How easy is it to create a viral online video? Not that easy, as Erin Greenfield found out. Among other online video 101 tips: KISS (Keep It Simple, Stupid).
The penultimate #measurePR chat of 2010 featured a whole host of stars: everyone who participated in the discussion on public relations measurement.
Among the many public relations lessons to be learned from Wikileaks' Julian Assange is the importance of one's "good name," for organizations and people alike.
Social media, by definition, is about two- and/or multi-way dialog and interaction. But how social are we, really?