Shonali Burke

About Shonali Burke

Founder and publisher of Waxing UnLyrical, Shonali Burke helps purpose-driven brands bring big ideas to life. She teaches at The Johns Hopkins University, has gone back to school herself with the Harvard Business Analytics Program, and is creator/lead instructor at The Social PR Virtuoso® online training hub , where ambitious PR pros learn how to unleash their inner Social PR superheroes. Owned by Lola the Basset Hound, she's mad about ABBA, bacon, cooking, dogs, and Elvis, though not necessarily in that order. Wouldn't you like to be in her kitchen?

15 Jan 2009

Through a Lens, Richly

Estimated Reading Time: 4 minutes

Communicators: how do you use your lens to impact the world?

While channel-surfing a couple of years ago, I came across the documentary “Born into Brothels.” Having been born and brought up in Calcutta (now Kolkata), I was instantly captivated by the story. More than that, I was touched by Zana Briski‘s commitment to these children born, through no fault of their own, on the wrong side of the street; and her covenant to open their eyes and bring them the riches of hope – through a camera lens.

The […]

By Shonali Burke|Jan 15, 2009|Categories: Public Relations|Tags: 12for12k, beth kanter, calcutta, camera, cause, change, charity, children, communications, community, danny brown, donate, facebook, hope house, kids, kids with cameras, kolkata, lens, Nonprofit, Public Relations, Sharing Foundation, slumdog millionaire, Twitter, Zana Briski|19 Comments

14 Jan 2009

8 Letters, 60 Years, And A New Frontier

Estimated Reading Time: 2 minutes

This is a story of how numbers and people intersect.

Yesterday was my mother’s 60th birthday. Since she lives 13 and a half hours ahead of me, I was up early to wish her. I typically log on to Twitter first thing in the morning, to catch up and generally confab with my “tweeps.” While I was doing this, I noticed a tweet discussing the fun one could have with a made-up hashtag like #SHTYMFM (Say Hi To Your Mother For Me).

I thought it would be fun to tweak […]

By Shonali Burke|Jan 14, 2009|Categories: Personal|Tags: communications, community, Twitter|1 Comment

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Shonali Burke

About Shonali Burke

Through a Lens, Richly

8 Letters, 60 Years, And A New Frontier

Point. Click. Connect.