To understand the 7C Social PR Framework™, here are seven case studies of companies illustrating each of the 7Cs with their approach to Social PR.
Last year several smart PR pros became "Social PR Virtuosos." Read what they have to say about all things Social PR in this week's roundup.
Though it's a buzzword du jour, marketing doesn't own the concept of influence. This week's roundup takes a look at other sources of influence.
Building influencer relationships can be critical to the success of your campaigns. Get started with some great ideas from this week's roundup.
