Capturing customers' attention can be challenging. Taral Patel takes a look at how influencer marketing can help you achieve your marketing goals.
Influencer marketing can kick your campaigns into high gear. This week we take a look at what #measurePR guests past and present have to say on the subject.
As the ASPCA marks its 150th anniversary, Shonali Burke reflects on her work there and 3 things puppies and kittens taught her about becoming influential.
Executing an effective influencer engagement program can be challenging. Jessica Davis explores ways to improve your influencer marketing strategy.
