Momentous Moments
Estimated Reading Time: 1 minuteSeveral momentous events have marked our passage into the second half of 2011. We can make our own momentous moments for the rest of the year.
09
Jul 2011
08
Jul 2011
On ROI, Social Media, and Relationships
Estimated Reading Time: 4 minutesMatt LaCasse explains why communication professionals have a responsibility to re-train clients and customers on how they regard social media ROI.
07
Jul 2011
When Twitter Gave Me Howler Monkey Angst
Estimated Reading Time: 5 minutesIt takes only a couple of minutes to verify whether your Twitter followers are real manually, rather than using a validation service like TrueTwit.
06
Jul 2011
Do You Get It?
Estimated Reading Time: 4 minutesNarciso Tovar, principal of Big Noise Communications, details why it's important to ensure your audience "gets" what you're trying to communicate.