Shonali Burke

About Shonali Burke

Founder and publisher of Waxing UnLyrical, Shonali Burke helps purpose-driven brands bring big ideas to life. She teaches at The Johns Hopkins University, has gone back to school herself with the Harvard Business Analytics Program, and is creator/lead instructor at The Social PR Virtuoso® online training hub , where ambitious PR pros learn how to unleash their inner Social PR superheroes. Owned by Lola the Basset Hound, she's mad about ABBA, bacon, cooking, dogs, and Elvis, though not necessarily in that order. Wouldn't you like to be in her kitchen?

21 Jun 2010

Calling On The Sisterhood Of Success

Estimated Reading Time: 2 minutes

Having barely come off the Women Grow Business Boot Camp high (ok, I’m still on it), I’ve seen first-hand, over and over again how my community can help me.

So now, as a new member of the #Mac community, I’m turning to my stylish ladies (and gents) to help me select a great handbag that can also hold my beautiful, shiny, new MacBook Pro 15″.

If there’s anything that makes us women entrepreneurs feel strong and successful, it’s great shoes and a great bag.

Which of these would you – my sisterhood […]

By Shonali Burke|Jun 21, 2010|Categories: Personal|Tags: #wgbiz, bags, crowdsourcing, ebags, sisterhood|15 Comments

19 Jun 2010

Getting My WGBiz Groove On

Estimated Reading Time: 1 minute

Hard drive or no hard drive, life must go on, right?

Which is why I’m really glad today’s finally here. I’ll be heading out to the first-ever Women Grow Business Boot Camp shortly (thank you, sponsors Network Solutions and Steptoe & Johnson LLP), which, if the “buzz” and enthusiasm for is anything to go by, will be quite remarkable.

Here’s the 4-1-1 on it, and if you’d like to join us virtually, we’ll be live-streaming it today (thank you, Stacy Yamaoka of […]

By Shonali Burke|Jun 19, 2010|Categories: Business Building|Tags: #wgbiz, boot camp, Women Grow Business, yayastream|0 Comments

17 Jun 2010

How Did I Land On Elm Street?

Estimated Reading Time: 6 minutes

That nightmarish image you see? That’s how I felt last night… though I’m a little better today.

I was having a perfectly good day, chugging along with work, getting ready for the first-ever Women Grow Business Boot Camp, looking forward to today’s #140conf: DC, and maintaining a relatively sunny disposition despite the three-hour power outage we had.

Then, my hard drive crashed.

The laptop hung. I shut it down. When I tried to restart it, it started singing. I kid you not. “Doo-doo-doo-doo… ” I thought there was a bird in my […]

By Shonali Burke|Jun 17, 2010|Categories: Personal, Social Media|Tags: hard drive crash, jackson wightman, janet falk, laptop. geek squad, laptopmd, nightmare, ragan|7 Comments

16 Jun 2010

How Edmund Cude Uses Mobile to Rent Apartments

Estimated Reading Time: 9 minutes

While we were walking around St. John’s Wood, London, a few months ago, I came across this sign.

I hadn’t seen anything like that before, at least in the U.S., so I did a double-take. When you think about it, though, it makes perfect sense. Texting is on the rise among “older people” in the U.K., as reported by MediaWeek a while back:

The research claims texting is becoming more prevalent among older people, with 44% of 35 to 44-year-olds and 14% of 45-plus ages sending more than 30 text […]

By Shonali Burke|Jun 16, 2010|Categories: Business Building, Case Studies, Marketing|Tags: bryce keane, edmund cude, jason falls, mike whaling, mobile marketing, renee revetta, texting, texting in the UK, using mobile to rent apartments|6 Comments

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