But it’s oft-derided in digital circles.
If you invest $1,000 dollars in shares of a firm, you need to know what that $1,000 is doing for you.
If it is not doing anything positive, you’ll move it somewhere else.
The same goes for investments of time and effort. If, say, you’re an entrepreneur and you put YOUR time and effort into a Facebook page, you want to know if it’s doing something good for your business. Read more