Public relations professional Jennifer Windrum explains why she's launching the SMAC!Down, aka sock monkeys against cancer: to battle lung cancer.
Harrison Kratz, founder of Tweet Drive, explains what public relations professionals can learn from social good campaigns.
A white paper on the 2011 #give2maxdc event has lessons on fundraising and donor acquisition for nonprofit organizations.
A tweetathon can be very effective in raising awareness for your nonprofit's cause via Twitter. 12 tips to help you manage and run yours.
