As the Indian PR landscape continues to evolve, clients are quickly adapting to the integration of digital efforts. PR executives need to follow suit.
Social media plays a big role in crisis communications; but could also be a disaster. Karen Freberg explains how to avoid negative events going viral.
Until recently, the options for cross cultural communications in India were limited. Amith Prabhu introduces us to the PRAXIS conference.
Colloquialisms, jargon, and slang influence communication more than most people realize. C.A. Newberry takes a deeper look.
