Crisis Communications

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01 May 2020

What Is This “Free Time” Of Which You Speak?

Estimated Reading Time: 6 minutes

As we move into Week 523 of The Shutdown To End All Shutdowns, I have noticed an increase in the number of marketing emails that offer suggestions on what to do with "all this free time on your hands."

01 Aug 2019

Top Tips for Handling a PR Crisis

Estimated Reading Time: 2 minutes

Guest post by David H Lasker

PR CrisisIt takes a business years to build a reputation as trustworthy in the eyes of consumers, but burning it all down can occur in just moments. A high-profile accident, product recall or allegations of illegal activity can cause profound, lasting damage to a company’s good standing in the community.

In the age of social media, it’s not unheard of for a business to be held accountable for what one of its employees says online. All of this means that PR crisis management is […]

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