As we move into Week 523 of The Shutdown To End All Shutdowns, I have noticed an increase in the number of marketing emails that offer suggestions on what to do with "all this free time on your hands."
Content marketers consistently rely on email to attract and retain readers. Lane Harbin takes a closer look.
Learn how to write email autoresponder that inform, educate and amuse, all at the same time, and sizzle so much they give Jessica Rabbit a run for her money.
Messaging matters, as I was reminded thanks to an AAA membership renewal reminder that completely missed the mark.
A little bit of creativity can go a long way in moving your stakeholders along the path of engagement, as my church and a giant snow lizzard showed.
