COVID-19 - Shonali Burke

29 Jul 2021

The Most Effective Change Comms Formula? KISS. Then TELL.

The Most Effective Change Comms Formula? KISS. Then TELL.

Estimated Reading Time: 3 minutes

When it comes to communicating around, or through, change, it's best to KISS, *then* tell.

By Shonali Burke|Jul 29, 2021|Categories: Communication, Crisis Communications, Strategy|Tags: angelo ioffreda, CDC, change communication, COVID-19, keep it simple|0 Comments

24 Dec 2020

2020: The Year Data Saved The World

2020: The Year Data Saved The World

Estimated Reading Time: 7 minutes

2020 will go down in history as the year data saved the world, even as it changed forever.

By Shonali Burke|Dec 24, 2020|Categories: Data & Analytics|Tags: COVID in NYS schools, COVID-19, data analysis, harvard business analytics program, hbap|0 Comments

01 May 2020

What Is This “Free Time” Of Which You Speak?

What Is This “Free Time” Of Which You Speak?

Estimated Reading Time: 6 minutes

As we move into Week 523 of The Shutdown To End All Shutdowns, I have noticed an increase in the number of marketing emails that offer suggestions on what to do with "all this free time on your hands."

By Shonali Burke|May 1, 2020|Categories: Community, Crisis Communications, Email Marketing|Tags: building community, COVID-19, email marketing, relationship building|0 Comments

09 Apr 2020

How to Successfully Digitize Events During COVID-19

How to Successfully Digitize Events During COVID-19

Estimated Reading Time: 10 minutes

Thanks to COVID-19, the entire world has gone online. Here's how to successfully pull off digital events.

By Shonali Burke|Apr 9, 2020|Categories: Events, Speaking & Presenting|Tags: #socialpr, COVID-19, event planning, facebook event, social media engagement|0 Comments