26 Mar 2012

Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign

Estimated Reading Time: 9 minutes

Case study: smart blogger outreach for Oxfam America's International Women's Day 2012 campaign saw its eCommunity grow by almost 300%.

03 Feb 2012

7 PR Lessons Komen for the Cure Didn’t Know It Was Giving You

Estimated Reading Time: 17 minutes

Susan G. Komen For the Cure never dreamed that by pulling Planned Parenthood's grants, it's become a poster child for how not to do PR.

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