Media Relations

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27 May 2016

What a Duck Can Do For “Social” Media Relations

Estimated Reading Time: 6 minutes

Can media relations and social media be blended to drive success? Dawn Buzynski shares Strategic America's case study of the YESS Duck Derby, which used The Social PR Virtuoso measurement methods. Continue reading

18 May 2016

Beyond Press Releases: Using Stories to Land Your Organization on the Front Page

Estimated Reading Time: 5 minutes

Compelling stories are memorable and can trigger powerful emotions. Elaine Hughes discusses ways to land your story on the front page. Continue reading