petrelocation.com - Shonali Burke Consulting

06 Jun 2009

Drum Roll: Darby Has a New Home

Estimated Reading Time: 6 minutes

When I started blogging about Darby the German Shepherd a little under a month ago, I had no idea if my question, “Can Social Media Find Darby a Home?” would be answered, let alone in the affirmative.

(If you’re catching up on the Darby story, you can find the earlier posts at the bottom of this one. In a nutshell, though, Darby’s a beautiful GSD who used to belong to my husband’s late uncle, who lived in Portland, Ore., and died suddenly on vacation in late April. My mission […]

By Shonali Burke|Jun 6, 2009|Categories: Personal, Public Relations, Social Media|Tags: chip griffin, darby, janet tobiassen, jennifer zingsheim, kevin o'brien, koin, media bullseye, megan drake, oregongsdr, petrelocation.com, rachel farris, susan ragan, tim gordon, tom farrell, townhouse pet care center, Twitter|22 Comments

29 May 2009

Follow the Fellow who Follows a Dream

Estimated Reading Time: 4 minutes

Today’s #followfriday on Twitter. Since I invariably get asked at least once on Fridays what the heck that is, here’s an excellent explanation by Micah Baldwin on Mashable, for anyone who’s about to pop the question.

Beginning today, I thought I’d highlight a few people I like to follow and why, every Friday. Lauren Fernandez started doing this a few weeks ago and I thought it was a great idea, so thanks for the inspiration, Lauren.

As to the title of this post: if you know where it […]

By Shonali Burke|May 29, 2009|Categories: Social Media|Tags: bhavin patel, darby, finian's rainbow, followfriday, katie paine, lauren fernandez, laurie ashton farook, mashable, meghna k, micah baldwin, petrelocation.com, rachel farris, shankhassic farm, Twitter|10 Comments

22 May 2009

The Darby Chronicles: Part III

Estimated Reading Time: 2 minutes

It’s a holiday weekend, the weather’s beautiful (at least here in DC)… all should be well with the world, right?

Unfortunately, for a lovely 7-year-ish female German Shepherd in Portland, Ore., who recently lost her “dad,” it’s not quite perfect yet.

If you’re getting up to speed on the Darby situation, I’ve included links to my earlier posts on Darby at the bottom of this one, so do read those first.

It’s not all gloom and doom. My Tweeps have continued to spread the word and are still sending me resources […]

By Shonali Burke|May 22, 2009|Categories: Personal|Tags: animal welfare, darby, oregongsdr, petrelocation.com, susan ragan, townhouse pet care center|6 Comments

14 May 2009

Will Social Media Save Darby? The Saga Continues

Estimated Reading Time: 7 minutes

Since I first blogged about Darby the (female) German Shepherd, there’s been a lot of interest in her and her situation. There are so many people who have helped spread the word, and continue to do so, that I couldn’t begin to list them all here. But you know who you are, and I thank you from the bottom of my heart.

As an aside, almost all of you have connected with me through Twitter – what an incredibly effective communication platform (and guess what, Darby decided […]

By Shonali Burke|May 14, 2009|Categories: Personal, Social Media|Tags: animal rescue, animal welfare, darby, ellen degeneres, oprah, petrelocation.com, rick sanchez, Social Media, susan ragan, townhouse pet care center, Twitter|12 Comments