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29 Jun 2010

Catching Up With #measurePR

Estimated Reading Time: 1 minute

The last couple of #measurePR chats have been interesting. A few weeks ago, we resumed our chat via a “community” edition, i.e. where we literally just chatted about measuring our favorite subject, PR. There weren’t any guests, or any set agenda – just… us.

Image: Proctor Archives, Creative Commons

You can get the June #measurePR community chat transcript here.

Then, last week, we were extremely fortunate that Lee Odden was able to join us, to talk about the confluence between SEO and PR measurement.

I can’t imagine you don’t know who Lee […]

By Shonali Burke|Jun 29, 2010|Categories: Measurement & Metrics, MeasurePR, Public Relations|Tags: #measurepr, lee odden, PR measurement, twitterchat|2 Comments

05 Apr 2010

Announcing #wgbiz Chats: Conversations By, For and Of Women in Business

Estimated Reading Time: 2 minutes

Apparently some of our menfolk still don’t get this, but if there’s one thing we know -and love – about ourselves, it’s that we women like to talk.

(Image: Frits Ahlefeldt-Laurvig, Creative Commons)

We do a lot of that over at Women Grow Business, of which I’m editor, which is what makes it fun, don’t you think? Apart from useful, of course (and I hope you think it’s useful!).

Well, now we’re taking that to another level.

On April 12, we’re kicking off our very first Twitterchat for the #wgbiz community, which […]

By Shonali Burke|Apr 5, 2010|Categories: Public Relations|Tags: inbound marketing, Tinu Abayomi-Paul, Twitter, twitterchat, Women Grow Business, Women In Business|2 Comments

30 Mar 2010

The Terrible Twos: Keeping Up With #measurePR

Estimated Reading Time: 3 minutes

When I started the bi-weekly #measurePR chat on Twitter last month, I had no idea how it would do.

Yes, I could tell there was a need for it (conversations in several chats I sat in on turned in the measurement direction), and yes, I’ve done a little work in the area – but even if you hope and plan till the cows come home, you never really know if they’ll deliver the milk, do you?

OK, that’s my terrible analogy for the day.

Taken […]

By Shonali Burke|Mar 30, 2010|Categories: Measurement & Metrics, MeasurePR, Public Relations|Tags: #measurepr, kami huyse, Measurement & Metrics, PR measurement, Twitter, twitterchat, zoetica|4 Comments

10 Mar 2010

3 Questions to Ask – and Answer – When Launching a Twitter Chat

Estimated Reading Time: 9 minutes

As founder of the #measurePR Twitter chat, I was invited to, and participated in, #chatmixer last night (party image, David Domingo, Creative Commons).

The idea was to bring together folks who routinely participate in specific chats, in an online/Twitter “mixer,” in an effort to widen their Twitter circles (would that be Twircles?) – hence the choice of #chatmixer as a hashtag. Truth be told, I wasn’t quite sure what to expect, though Justin Goldsborough, Heather Whaling and Valerie Simon […]

By Shonali Burke|Mar 10, 2010|Categories: Social Media|Tags: #chatmixer, #measurepr, david spinks, heather whaling, how to launch a twitter chat, jeff hurt, justin goldsborough, katie paine, kellye crane, kim wells, sarah evans, Twitter, twitterchat, valerie simon|15 Comments