#measurePR Recap: Chatting with Eric Wittlake
Estimated Reading Time: 3 minutesThe January 7 edition of the #measurePR Twitter chat featured B2B Marketing Strategist Eric Wittlake.
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Jan 2014
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Mar 2013
Share This Too: Richard Bagnall Returns to #measurePR (Pt. II)
Estimated Reading Time: 3 minutesOn his second visit to #measurePR, Richard Bagnall of Gorkana discussed CPM's use as a PR metric. Also: a chance to win a free copy of CIPR's "Share This."
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Feb 2012
Being Real: Social Media Marketing’s Not-so-Secret Weapon
Estimated Reading Time: 7 minutesWant to be authentic in social media? You don't have to spew your guts 24/7. Just be real.