positioning - Shonali Burke Consulting

23 Feb 2015

Monday Roundup: Branding Inspired by Oscar

Monday Roundup: Branding Inspired by Oscar

Estimated Reading Time: 3 minutes

Inspired by the Oscars, this week's roundup features seven posts that take a look at branding strategies that will position your company or you as unique.

By Shonali Burke|Feb 23, 2015|Categories: Around the Web|Tags: academy awards, branding, oscars, positioning|0 Comments

Positioning Your Business… In Your Head

Estimated Reading Time: 6 minutes

When starting your own business, do you see yourself as a business owner or entrepreneur? Positioning your business starts in your head.

By Shonali Burke|Aug 18, 2011|Categories: Business Building, Career Development|Tags: consultant, entrepreneurship, freelancer, positioning, small business owner|24 Comments

Is Crowdsourcing Really the Industry’s Dark Side?

Estimated Reading Time: 8 minutes

A designer by trade, Adam Weitz crowdsourced the logo design for his nonprofit organization and found that the practice isn't really the industry's dark side.

By Guest Contributor|Jun 24, 2011|Categories: Business Building, Marketing, Social Media|Tags: adam weitz, crowdsourcing, givebag.org, Marketing, positioning|7 Comments