Public Relations: Art or Science?
Estimated Reading Time: 4 minutesKirk Hazlett, APR, Fellow PRSA, a member of PRSA's Board of Directors, offers his thoughts on the question "Is PR 'art' or 'science'?"
05
Apr 2012
19
Mar 2012
Public Relations: A Defining Moment for the Profession
Estimated Reading Time: 3 minutesKirk Hazlett, APR, Fellow PRSA, a member of PRSA's Board of Directors, reviews the rationale for redefining the term "public relations."
22
Feb 2012
“Your Cheatin’ Heart”: Why Transparency Should Matter
Estimated Reading Time: 3 minutesKirk Hazlett draws a lesson from Hank Williams' country classic, "Your Cheatin' Heart," on transparency for public relations professionals.
01
Nov 2010
Sticky PR Measurement: Are We There Yet?
Estimated Reading Time: 8 minutesIn October 2010, PRSA announced a "groundbreaking" partnership with NYU to develop PR measurement standards. The question is: will they stick?