A designer by trade, Adam Weitz crowdsourced the logo design for his nonprofit organization and found that the practice isn't really the industry's dark side.
Apple isn't top of mind when it comes to companies excelling at customer service, but its products make evangelizers out of its customers.
Howie Goldfarb explains how marketing professionals can best work with public relations (PR) professionals... from a MarComm point of view.
Maybe we're in a social media bubble, maybe we're not. But the essence of social media - relationships that matter - will remain.