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29 Dec 2009

You Can Call Yourself a Social Media Guru If…

Estimated Reading Time: 2 minutes

the guruI couldn’t help but giggle when I read B. L. Ochman’s recent post on self-proclaimed social media experts, gurus, ninjas, etc. on Twitter “multiplying like rabbits.” Based on her search of Twitter bios, they went from 4.4k to almost 16k in seven months.

Wow. Rabbits indeed!

And then I saw this cartoon from HubSpot today.

[…]

17 Dec 2009

Looking Back, Looking Ahead: IABC/Washington’s January Chapter Meeting

Estimated Reading Time: 2 minutes

I know it must seem like IABC/Washington‘s the only thing on my mind at present – I assure you it’s not. But I did want to let you know about what I think will be a terrific event as we usher in 2010. And given how crazy the holidays get, I wanted to get the word out earlier rather than later.

Our first chapter meeting next year will bring together some of the smartest people in the DC metro area to look at the changes (often dramatic) that our business has seen […]

03 Dec 2009

Lessons Learned From the Obama Campaign

Estimated Reading Time: 7 minutes

Now that I’ve been back in D.C. for a few weeks after the PRSA 2009 International Conference, I finally find myself sitting down to reflect on a couple of the sessions I attended. This is mostly because I wanted to be able to do so thoughtfully, and not rush through my posts.

The first of these was “President Obama and the Citizens’ Campaign: Lessons Learned,” which was conducted by Mike Smith of […]

02 Dec 2009

Getting a Foot in the Door with GoodieRecruit

Estimated Reading Time: 9 minutes

If you’re in the PR field, a Gen Y-er, a recruiter, based in the Washington, D.C., area, or “all of the above,” you’re well aware of Heather Huhman. Heather’s one of the most prolific tweeters and writers I’ve had the pleasure of getting to know, and she focuses on helping entry-level job seekers navigate the often- (and now, it seems, always) turbulent waters of getting their feet in the proverbial door.

In addition to her “day job,” keeping up her column and religiously sharing job leads, Heather recently launched […]

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