Seeing as how March is Women’s History Month, we’ll be shining the spotlight on women communicators of all stripes this month. To kick things off, this week’s roundup brings you seven super posts on content creation ideas that are also authored by women. Enjoy!
Why: “When you’re in a bind to create a high-quality blog post that generates brand awareness, educates your potential audience and draws in qualified leads, you can’t expect to come up with an idea for the perfect topic in one sitting,” explains Kelsey Meyer in this Entrepreneur post.
Why: “The BEST content is found deep within your heart and soul,” points out M. Shannon Hernandez in this short and simple post for HuffPost Small Business. Also, I love that she used the phrase “sniff that fakery.”
Why: “Creative web content is all the rage in the marketing world. Great copy isn’t enough anymore to capture and keep readers””they need visuals,” says Alicia Lawrence in this goodie from the WUL vault. (P.S. Be sure to check out Part II for more tips.)
Why: “My essay received more traffic in a day than my entire website gets in three months. What’s more, the analytics tell you more than just who saw it, they tell you who read it,” writes Lisa Gerber explaining why Medium may deserve a second look from your brand.
Why: “Creative elements get attention, communicate more clearly and enhance credibility.” Ann Wylie explains how to “paint pictures in your audience members’ minds so that they understand your points faster” in this post.
What’s your best content creation tip? Please share in the comments below.