community - Shonali Burke Consulting

05 Mar 2009

Clicking Our Way To Ending Hunger

Estimated Reading Time: 2 minutes

Yesterday I came across an interesting article: “What Would You Never Sell, Though Desperate For Money?” in the Chicago Tribune (hat tip to @ColonelTribune). That’s a relevant question in these times.

But what if you didn’t even have that option? What if you didn’t have anything you would never sell… to keep a roof over your head, or stay reasonably healthy, or put food on the table?

Not a pleasant thought, huh?

Through the Communicator’s Lens

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By Shonali Burke|Mar 5, 2009|Categories: Social Media|Tags: cause, charity, chicago tribune, children, communications, community, facebook, hunger, Nonprofit, share our strength, sxsw, Twitter, tyson foods|3 Comments

27 Jan 2009

Why Little Things Matter

Estimated Reading Time: 56 seconds

Today, I’m sending you away from my blog – yes, you read that right – to read my guest post on “Communication Overtones.”

As you know, that’s written by the brilliant, perceptive and generous Kami Huyse, and I am honored to be one of several guest-bloggers visiting with her over the next few days. I had a tough act to follow in Lauren Vargas, and her guest post, along with several conversations I’ve had on Twitter recently, led to mine: why PR should sweat the small stuff.

I do hope […]

By Shonali Burke|Jan 27, 2009|Categories: Public Relations|Tags: communications, community, kami huyse, lauren vargas, pr, Public Relations|0 Comments

15 Jan 2009

Through a Lens, Richly

Estimated Reading Time: 4 minutes

Communicators: how do you use your lens to impact the world?

While channel-surfing a couple of years ago, I came across the documentary “Born into Brothels.” Having been born and brought up in Calcutta (now Kolkata), I was instantly captivated by the story. More than that, I was touched by Zana Briski‘s commitment to these children born, through no fault of their own, on the wrong side of the street; and her covenant to open their eyes and bring them the riches of hope – through a camera lens.

The […]

By Shonali Burke|Jan 15, 2009|Categories: Public Relations|Tags: 12for12k, beth kanter, calcutta, camera, cause, change, charity, children, communications, community, danny brown, donate, facebook, hope house, kids, kids with cameras, kolkata, lens, Nonprofit, Public Relations, Sharing Foundation, slumdog millionaire, Twitter, Zana Briski|19 Comments

14 Jan 2009

8 Letters, 60 Years, And A New Frontier

Estimated Reading Time: 2 minutes

This is a story of how numbers and people intersect.

Yesterday was my mother’s 60th birthday. Since she lives 13 and a half hours ahead of me, I was up early to wish her. I typically log on to Twitter first thing in the morning, to catch up and generally confab with my “tweeps.” While I was doing this, I noticed a tweet discussing the fun one could have with a made-up hashtag like #SHTYMFM (Say Hi To Your Mother For Me).

I thought it would be fun to tweak […]

By Shonali Burke|Jan 14, 2009|Categories: Personal|Tags: communications, community, Twitter|1 Comment