CustomScoop Offers Free Media Monitoring for 100 Disaster Relief Orgs
Estimated Reading Time: 4 minutesMedia monitoring firm CustomScoop offers free services for a year to 100 local disaster relief organizations.
08
Jun 2011
23
Dec 2010
MeasurePR: Paywalls, Pitches And Prognoses
Estimated Reading Time: 4 minutesThe final #measurePR Twitterchat of 2010 saw conversation around what 2011 might bring for the public relations industry in terms of paywalls, pitches and more.
12
May 2010
Working Through Time and Space When Measuring PR
Estimated Reading Time: 2 minutes
Yesterday’s #measurePR chat with Jen Zingsheim was terrific. It might not have had the velocity of last night’s #pr20chat (more on that later), but we had a lot of new folks on the chat and quite a bit of fun too.
Jen “reported for duty” exactly on time (that’s what a military upbringing will do for you) and we had a great conversation on making the time to measure, prioritizing and how to kill AVE.
Yes, that old beast reared its ugly head again. Try as we might, we […]
10
May 2010
Measuring PR With Jen Zingsheim
Estimated Reading Time: 2 minutes
Tomorrow Jen Zingsheim of CustomScoop will be gracing #measurePR to chat about all things PR measurement (disclosure, I’m a happy CustomScoop client).
Jen isn’t being featured on the chat because I’m a client; if you’ve been following the chat, either live or through the transcripts, you’ll see this is the first time she’s the featured guest.
I asked if she’d be interested in talking about measurement because I think she’s really smart about it. And because she loves animals and was one of my “let’s […]