Why WE’s “President of International” is Completely Wrong About PR
If WE's "president of international" is to be believed, PR pros should be content with focusing only on "earned media." My opinion? Bumkum.
If WE's "president of international" is to be believed, PR pros should be content with focusing only on "earned media." My opinion? Bumkum.
I didn't renew my PRWeek subscription because it doesn't make business sense. Ask yourself these questions when setting your public relations strategy.
If the country's leading public relations trade publication doesn't know what breaking news is, how can you blame PR practitioners?

That’s really not a “a-ha” moment for me, despite all the ballyhoo the ongoing debate about traditional media being dead. But it’s an interesting read, and I was fascinated by the way they tried […]