I knew there was a reason I hadn’t written what seems to have become the obligatory first post of the New Year (because it invariably deals with resolutions, predictions, motivation, yadda yadda). That reason being I needed something really thoughtful to kick off 2010. And this post on measuring engagement aka relationships from – who else? – the queen of measurement, Katie Paine, is just that.

Thanks for starting off 2010 right, Katie.

Posted via web from simply shonali

Shonali Burke
Founder and publisher of Waxing UnLyrical, Shonali Burke helps purpose-driven brands bring big ideas to life. She teaches at The Johns Hopkins University, has gone back to school herself with the Harvard Business Analytics Program, and is creator/lead instructor at The Social PR Virtuoso® online training hub , where ambitious PR pros learn how to unleash their inner Social PR superheroes. Owned by Lola the Basset Hound, she's mad about ABBA, bacon, cooking, dogs, and Elvis, though not necessarily in that order. Wouldn't you like to be in her kitchen?
Shonali Burke
Shonali Burke

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