Using Social Media to Make People Feel Special
Estimated Reading Time: 7 minutesBusinesses gain lifelong customers when they make them feel special, and that's what they should be using social media for.
15
Jun 2012
05
Jun 2012
On Thought Leadership in Public Relations
Estimated Reading Time: 5 minutesCraig Pearce discusses the role of thought leadership in public relations.
15
May 2012
Marketing in the Round with Gini Dietrich
Estimated Reading Time: 4 minutes"Marketing in the Round" by Gini Dietrich and Geoff Livingston is a guide to today's marketers on integration for better business results.
11
May 2012
Public Relations is Everyone’s Business
Estimated Reading Time: 6 minutesPublic relations today isn't just about working with the media; every employee is, in a way, performing a public relations function.