Being Real: Social Media Marketing’s Not-so-Secret Weapon
Estimated Reading Time: 7 minutesWant to be authentic in social media? You don't have to spew your guts 24/7. Just be real.
Want to be authentic in social media? You don't have to spew your guts 24/7. Just be real.
Several communication pros still protect their Twitter profiles. This is a bad idea if you want to build a network.
For some, social media narrows perspective, not widens it. Is your window to the world really only a mirror?
Susan G. Komen For the Cure never dreamed that by pulling Planned Parenthood's grants, it's become a poster child for how not to do PR.