nonprofit storytellingWhen it comes to driving emotion and getting people to rally around a cause, nothing works better than a well-told story.

Your nonprofit undoubtedly has a slew of great stories to tell. You only need to know where to look. This week we help you get started with these nonprofit storytelling tips.

1. 10 Mistakes Nonprofits Make with Video

Why: “Think back to that great movie you saw or great novel you read. It all comes down to a good story with a great beginning, middle, and end,” writes Joe Fox as he advises non-profits on how to tell a stellar story via video.

2. 3 Tips for Inspiring Nonprofit Supporters Through Storytelling

Why: “Although data can demonstrate a nonprofit’s overall impact and mission to its audience, an engaging story drives home the fact that the issue at hand can touch their lives,” says Ryan Hansen as he discusses how your nonprofit can “motivate potential supporters and donors” through storytelling.

3. INFOGRAPHIC: A Nonprofit Storytelling How-To

Why: Allison Gauss introduces us to an infographic that “walks you through the steps of telling an effective impact story.”

4. Five Tips for Nonprofits Data Visualization

Why: “When data is handled properly and displayed effectively, it can help change minds ”” and change the world,” says Matthew Scharpnick as he shows you how “even the most resource-strapped group can produce effective and accurate visualizations” over on Beth Kanter‘s blog.

5. Good Storylines Make For Great Fundraising

Why: “A good fundraiser tells a story that easily evokes emotions and most importantly promotes actions,” writes Vipin Shri in this goodie from the WUL vault that covers three common storylines you can use in your nonprofit storytelling efforts.

6. The 4 C’s of Nonprofit Storytelling

Why: “One sure way to unlock the giving potential of your donors is to communicate a compelling and effective story in your appeals,” writes Christopher Davenport as he introduces the “four building blocks of a powerful fundraising story.”

7. Four Classic Storylines for Nonprofit Storytelling

Why: “We believe that nonprofits and social good projects have an unlimited potential in using stories because you make this world a better place,” writes Rob Wu as he shows you how to pull together an effective story for your nonprofit.

How do you use storytelling to help your nonprofit make an impact? Have you seen any nonprofit storytelling campaigns that really stand out lately? Please share in the comments below.

Image: Mikhail Pavstyuk via Unsplash, CC Zero

Shonali Burke
Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. She is also the founder of The Social PR Virtuoso®, which provides online, on-demand training that helps you unleash your inner Social PR superhero. Shonali is mad about ABBA, bacon, cooking, dogs, and Elvis, though not necessarily in that order. Wouldn't you like to be in her kitchen?
Shonali Burke