Guest Post by Ann Wylie
“Adjectives are cheap. Everyone is a ‘best selling’ author or a ‘sought after’ speaker or a ‘world class’ coach. Nouns are more expensive: How many BOOKS, how many SPEECHES, how many CLIENTS?” ~Alan Weiss, principle, Summit Consulting Group
My long-term webmaster is leaving for greener pastures ”” Sniff! ”” which has left me searching for help from, among other resources, oDesk. Here’s what I’ve found:
Don’t get shot down.
Make your argument with verbs and nouns, not adjectives and adverbs.