ethics

22 Feb 2012

“Your Cheatin’ Heart”: Why Transparency Should Matter

“Your Cheatin’ Heart”: Why Transparency Should Matter

Estimated Reading Time: 3 minutes

Kirk Hazlett draws a lesson from Hank Williams' country classic, "Your Cheatin' Heart," on transparency for public relations professionals.

By Kirk Hazlett|Feb 22, 2012|Categories: Public Relations|Tags: ethics, hank williams, prsa, transparency, your cheatin' heart|18 Comments

What My PR Degree Would Look Like Today

Estimated Reading Time: 8 minutes

Jamie Garantziotis reflects on what his public relations degree might look like if he were to do it al again.

By Guest Contributor|Aug 10, 2011|Categories: Business Building, Career Development, Public Relations|Tags: community management, crisis management, education, ethics, iabc, media relations, Ogilvy, Social Media|17 Comments

Sponsored Blogging: A New-Age Ethical Question

Estimated Reading Time: 5 minutes

If blogs are valid players in the media, shouldn't they play by the same rules as traditional media? And what rules should public relations pros play by?

By Guest Contributor|Jan 19, 2011|Categories: Blogging, Marketing, Public Relations, Social Media|Tags: astroturfing, blogs, cash for comment, ethics, Sponsored blogging|22 Comments

“Your Cheatin’ Heart”: Why Transparency Should Matter

What My PR Degree Would Look Like Today

Sponsored Blogging: A New-Age Ethical Question

“Your Cheatin’ Heart”: Why Transparency Should Matter