#measurePR Recap (August 2015): Big Picture PR Measurement
Estimated Reading Time: 6 minutesOn August 11th, #measurePR took a big picture look at measurement with guests Michelle Drifka Hinson, Tinu Abayomi-Paul, Nichole Kelly, and Sally Falkow.
On August 11th, #measurePR took a big picture look at measurement with guests Michelle Drifka Hinson, Tinu Abayomi-Paul, Nichole Kelly, and Sally Falkow.
Understanding how to read metrics can open your eyes to what works and what doesn't. This week, we focus on email metrics.
As what we consider authoritative content changes, so does how we measure it need to change.
When you're in the market for measurement strategy, it's never a bad idea to revisit the classics.